Market information voice messages increase revenues for Guinea-Bissau’s cashew producers

Woman sorting cashew berries

Cashew nut production and commercialization is the main income source for a large portion of Guinea-Bissau’s population and represents more than 90% of the country's annual exports. However, for many producers, access to reliable price information is scarce. A team of local PEP researchers conducted a randomized control trial to test the impact of implementing the n'kalô market information system. N'kalô provides users with agricultural price ranges and marketing advice based on likely market trends. The team found that providing free weekly market information to cashew producers via voice messages can increase their revenues by over 20%
Find out more about the research methods, findings and policy recommendations in the following PEP publications:

Country
Guinea-Bissau
Project code
20367

FUNDED BY

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Mastercard Foundation
Co-Impact